In Search Marketing Professional training course, you will gain a comprehensive overview of online marketing and develop a solid understanding of not only how each discipline works, but how the disciplines work together. This is followed by comprehensive Search Engine Optimization, Conversion Optimization, and Content Marketing. You will learn everything needed to know to complete, SEO as a project from start to finish, generate the content consumers are looking for, and learn to convert the visitors to the customers website.
By attending Search Marketing Professional workshop, delegates will learn to:
- Explain how each discipline works, and how the disciplines work together
- Complete an SEO project from start to finish
- Generate content that supports search engine strategies and goals
- Test multiple landing pages and evaluate the impact on search engine visibility and conversion rate
