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EncartaLabs

Written Communication

( Duration: 2 Days )

Written Communication is an essential tool of trade in the corporate world and an important element in your organisation’s branding. This Written Communication training course is for business executives and all their team members who wish to improve the efficiency, clarity and persuasiveness of their written communication. You will learn what makes people actually read your writing, how to cater for different reading styles - for audiences that might extend from board members to regulators, from team members to potential customers.

By attending Written Communication workshop, delegates will learn to:

  • Develop a persuasive, succinct and efficient style
  • Understand the impact of your tone on effective communication with colleagues, clients and competitors
  • Stay up-to-date with the rules of grammar and punctuation
  • Streamline your proof-reading and editing
  • Condense copious, detailed, technical information into a reader- friendly and succinct format
  • Structure, plan and design your reports, board papers, emails and file notes to prioritise important information
  • Combine text, graphics and tables to communicate key information concisely
  • Write executive summaries that nontechnical readers and decision- makers respond to readily
  • Choose words, punctuation, sentences, paragraphs and structure that convey your message clearly and persuasively

The Written Communication class is ideal for:

  • All writers competing with the avalanche of information their readers receive; for both competent and unconfident writers - as we can never stop honing our drafting skills; for those who recognise that unclear communication is costly - for them and for their organisation; and for writers who want to ensure their documents are as persuasive and succinct as possible for their readers. Technical people such as IT specialists, engineers and technicians will find this particularly valuable.

COURSE AGENDA

1

You and your writing

  • Identify your writing strengths and weaknesses
  • Review grammar and punctuation rules and trends
  • Discuss how to improve the review process – learning from feedback and giving feedback to others
2

The pre-writing stage of writing

  • Think first – determine your writing goals and purpose
  • Clarify what you want to say before you start writing
  • Plan and structure your writing
3

Use the basic writing tools effectively

  • Use paragraphs to build a logical structure
  • Write concise, easy-to-read sentences and use sentence ‘hotspots’ for maximum persuasive effect
  • Use bullet points to allow your reader to digest information efficiently
  • Choose words that convey your message as clearly as
  • possible
4

Write in an appropriate tone

  • Understand the importance of good tone to team-building and to developing client relationships
  • Use clear and assertive language to get the results you want
  • Evaluate what works and what doesn’t work in emails
5

Formatting and layout tips

  • Use formatting and design tools to cater for different reading styles
  • Design documents for visual impact
6

Editing and proofreading

  • Edit your work thoroughly for a professional finish
  • Edit for layout as well as for language
  • Edit as a reader, not as a writer
7

Preparing, planning and designing documents - what does your reader need?

  • Clarify your purpose and desired outcomes
  • Be clear about your key messages
  • Write knowing your audience and knowing your objectives
8

Structure and plan your documents

  • Use headings and subheadings generously
  • Use numbering, bullet lists and indents to bunch information
  • Know when to use executive summaries, appendices, footnotes etc
9

Write for different audiences

  • Review audience types and how to write for specific audiences
  • Layer information to provide both a high-level overview for some readers and detail for others
  • Make technical information accessible to non-technical readers
10

Use tables and graphs effectively

  • Know when to use a table or graph
  • Integrate your table or graph into your text
  • Keep your graphs and tables simple and clear
11

Write competent executive summaries

  • Key elements and important considerations for executive summaries
  • Be concise, concrete and specific
  • Avoid generalisations
12

Write clear options and recommendations

  • Identify risks and opportunities
  • Anticipate readers’ questions and objections
  • Write stand-alone recommendations

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 6,000 various courses on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 50,000 Corporate executives across the Globe
  • All our trainings are conducted in workshop mode with more focus on hands-on sessions

View our other course offerings by visiting https://www.encartalabs.com/course-catalogue-all.php

Contact us for delivering this course as a public/open-house workshop/online training for a group of 10+ candidates.

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