This SAP Marketing Cloud training course is designed to provide an in-depth understanding of the implementation of the key business scenarios of the SAP Marketing Cloud solution. The course aims not only to showcase "What are the underlying technical concepts" but also to provide information on "How to enhance the standard functionalities". Multiple hands-on exercises are used to deliver an understanding of the configuration and enhancement options in SAP Marketing Cloud.
By attending SAP Marketing Cloud workshop, delegates will learn to:
- Understand the underlying technical concepts in SAP Marketing Cloud
- Develop an understanding about how SAP Marketing Cloud supports different marketing processes
- Perform configurations using the "Manage Your Solution" application
- Enhance the standard features of the solution by leveraging various extensibility applications
- Attend a training on SAP HANA - Essentials or equivalent practical experience
- Attend a training on SAP HANA Cloud Platform – Integration Services or equivalent practical experience
The SAP Marketing Cloud class is ideal for:
- Application Consultants
- Business Analysts
- Business Process Architects
- Developers
- Developer Consultants
- Solution Architects
- Technology Consultants
