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EncartaLabs

Implementing an Analytics Strategy for the Sales Cloud

( Duration: 3 Days )

This Implementing an Analytics Strategy for the Sales Cloud training course is a must for anyone responsible for using analytics to drive business results in a sales organization. This course provides the skills and knowledge needed to gather analytics requirements, design and build custom reports and dashboards, and deploy them to users. Using real-world scenarios, this course provides the tools to analyze key sales metrics, including lead generation, pipeline and trends, closed business, and sales team performance.

By attending Implementing an Analytics Strategy for the Sales Cloud workshop, delegates will learn to:

  • Establish a process for developing and deploying analytics solutions for the sales organization
  • Set up an efficient analytics infrastructure to ensure users can find the reports and dashboards they need
  • Create effective sales reports and dashboards to address the needs of users at all levels
  • Maximize users consumption of sales reports and dashboards

The prerequisites include a solid understanding of basic Salesforce concepts and sales functionality.

In particular, you should have some knowledge of:

  • Navigating Salesforce
  • Salesforce objects and their relationships to one another
  • Creating reports with the report builder, including filtering, grouping, and summarizing data
  • Creating dashboards with the dashboard builder

This Implementing an Analytics Strategy for the Sales Cloud class is for anyone responsible for developing and maintaining reports and dashboards for their sales organization in Salesforce, including:

  • Sales operations analysts
  • Business analysts
  • Sales managers

System administrators and power users may also benefit from this course.

COURSE AGENDA

1

Discovery

  • Establish a process for delivering analytics solutions
  • Discover high-level requirements
2

Defining Analytics Infrastructure

  • Define a report and dashboard architecture
  • Clean up reports and dashboards
3

Pipeline Analysis

  • Analyze executive requirements
  • Design an executive dashboard solution
  • Analyze pipeline
  • Determine top 10 opportunities with a row limit filter
  • Analyze opportunity size with a bucket field
4

Closed Business Analysis

  • Compare closed business month over month
  • Analyze win rates with a joined report
5

Pipeline Trend Analysis

  • Understand opportunity trends with stage history
  • Analyze opportunity trends with an analytic snapshot and a combination chart
6

Forecast Analysis

  • Understand the capabilities of Collaborative Forecasts
  • Analyze the company’s sales forecast with a custom report type
  • Analyze quota attainment with a joined report
  • Validate that a solution meets requirements
7

Lead Performance Analysis

  • Analyze which types of leads perform best
  • Monitor lead conversion times
  • Analyze campaign revenue generation
8

Sales Management Analysis – Activities

  • Design a dynamic team dashboard
  • Understand activities
  • Report on activities
  • Analyze neglected accounts with a cross filter
9

Sales Management Analysis – Opportunities

  • Identify stalled opportunities and bottlenecks
  • Identify opportunities at risk with a cross filter and a joined report
10

Sales Rep Analysis

  • Monitor individual pipelines
  • Manage activities
11

Deploying Analytics Solution

  • Communicate changes to users
  • Maximize user adoption of reports and dashboards
  • Improve report performance

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 6,000 various courses on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 50,000 Corporate executives across the Globe
  • All our trainings are conducted in workshop mode with more focus on hands-on sessions

View our other course offerings by visiting https://www.encartalabs.com/course-catalogue-all.php

Contact us for delivering this course as a public/open-house workshop/online training for a group of 10+ candidates.

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